AI Insights · Timothy · July 2023
Top 5 Photo and Video Apps on iOS in the UK: Q2 2023
In Q2 2023, CapCut - Video Editor, Instagram, YouTube, Snapchat, and FaceApp showed varied performance in downloads, revenue, and active user metrics on iOS in the UK.
During the second quarter of 2023, the top five photo and video applications on iOS in the United Kingdom exhibited diverse performance trends. Here’s a closer look at how CapCut - Video Editor, Instagram, YouTube: Watch, Listen, Stream, Snapchat, and FaceApp: Perfect Face Editor performed.
CapCut - Video Editor from Bytedance Pte. Ltd saw a significant increase in weekly revenue, starting at around $12.6K and peaking at nearly $33.5K by the end of Q2. Weekly downloads fluctuated, peaking in early April at approximately 137K and closing the quarter at around 80K. Active users also saw a rise, moving from roughly 760K to 950K over the quarter.
Instagram, published by Instagram, Inc., experienced a dramatic spike in weekly revenue, especially in late May, reaching up to $143K and peaking at $144K by the end of June. Downloads remained relatively stable, ranging between 38K and 54K. Active users held steady, with minor fluctuations, averaging around 9.6M throughout the quarter.
YouTube: Watch, Listen, Stream by Google maintained a strong revenue stream, starting at approximately $480K and gradually increasing to around $620K by the end of June. Weekly downloads were consistent, averaging between 33K and 48K. Active users remained stable, consistently around 28.3M.
Snapchat from Snap, Inc. also showed positive revenue growth, starting at about $132K and peaking at $238K. Downloads varied, with a notable increase in late April, reaching 44K, and then stabilizing around 30K. Active users saw minor declines and recoveries, averaging around 9M.
FaceApp: Perfect Face Editor by FaceApp Technology Limited had a relatively stable revenue trend, peaking at about $196K early in the quarter and closing at around $173K. Downloads saw a significant spike in early April at 71K, then settled to around 11K by the end of June. Active users showed an initial increase to 279K in April, but later stabilized around 100K.
These insights are based on data from Sensor Tower, where more detailed analytics can be found.